This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. From augmented reality to ...

Yes, it’s here. Yes, it’s fast. Yes, it can be brilliant – with caveats and guardrails. And yes, you need to integrate it into your creative workflow now. From genAI to real-time rendering, marketers ...

The University of York has launched a new initiative to help local businesses use the power of cutting-edge creative, digital, and ...

Creative Technology, best known for its audio-related products, has announced the sale of a chunk of its ZiiLabs subsidiary to Intel - bringing the latter company's decision to abandon its partnership ...

The brand examples featured in the WARC report provide valuable insights into executing creative campaigns. These case studies demonstrate the successful marriage of art and science, where technology ...

In the not too distant past, the role of technology in the luxury fashion and beauty space, as far as brand experiences go, would have been fairly limited. Yet as a result of the pandemic, the playing ...

Kairos is a software-based, open architecture platform that uses CPU/GPU processing to deliver improved performance. Creative Technology, part of the NEP Worldwide network, has invested in Kairos for ...

He joins the NEP Group company from iSportConnect, where he was CEO NEP Group has taken on Sandy Case as the SVP of Sport in the company’s Creative Technology Group division. Case will be based in ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Shares in Creative Technology plunged almost 10 per cent in Singapore on Tuesday after the digital audio device ...